8139 jobs - 649 added today
241425 registered Jobseekers
Recruiting? Call us on 01772 639042
Email me newest jobs similar to this one
about 1 month ago
Salary: £35k - 40k per year
Location: London
Job type: Permanent
Contact: Recruitment Team
Category: Marketing Jobs, Tour Operator Jobs, Travel Agent Jobs

Digital Marketing Manager 4 Travel - £40k - London

Working for this highly accredited travel company you will have a minimum of 5 years digital marketing experience and be a talented marketing professional. You will develop implement and deliver a leading marketing strategy for this established but growing business.

Your role will be to manage the company’s digital and offline marketing strategy, implement and establish tactical execution and deliver a best in breed marketing programme.

Your principle duties would include:

•             Plan, present and execute agreed online and offline marketing strategy, budgets & targets

•             Take ownership of the company website, working closely with IT and the web development agency.  This will include usability, design, content and tracking conversion rates/making improvements to the website.

•             Devise strategies to drive online traffic to the company website to generate enquiries utilising a range of techniques including SEO, PPC, social, retargeting e-crm and creating engagement with through product selection.

•             Oversee the social media strategy for the company.

•             Review new technologies and keep the company at the forefront of developments in digital marketing. 

•             Take ownership for partnership marketing with Tourist Boards, Suppliers and Strategic Partners

•             Manage online and offline brand and product campaigns to raise brand awareness.

•             Responsibility for planning and budgetary control of all marketing

•             Evaluating customer research, market conditions and competitor data.

•             Selection and management of external agencies, including media and PR – ensuring that you improve existing press coverage levels in travel and lifestyle publications.

•             Develop and execute an email marketing strategy to existing database

•             Devise, manage and implement the marketing requirements for our overseas office; and provide additional marketing support and expertise as and when the company rolls out further expansion plans abroad.

•             Manage and oversee the work of the marketing team

Skills/ Knowledge required:

•             Ideally a degree in Marketing.

•             Excellent understanding of current online marketing concepts, strategy and best practice: a minimum of five years’ digital marketing experience is an absolute necessity.

•             Extensive proven experience of working within a digital marketing environment, with PPC, SEO, Affiliate and Social experience.

•             Management of offline activity including promotions, advertising, brochure, direct mail, events and partnerships  

•             Strong commercial focus and customer marketing experience

•             Understanding/experience of website usability testing & functionality

•             Previous experience in developing different language versions of a website/s would be a distinct advantage 

•             Strong organisational skills/an executor!

•             Ability to deliver strong ROI, working with a limited budget

•             Excellent verbal and written communication

•             Previous people management experience preferred.

Here are some similar jobs for you to consider...

24 days ago
only 4 days until close
German Speaking Marketing Executive - Travel Indus
Central/West End, South West London, West London
£20k - £25k
18 days ago
only 10 days until close
18 days ago
only 10 days until close
11 days ago
only 17 days until close

Email me newest jobs similar to this one

  Back to the top