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12 days ago
Travel Futures
Salary: Up to £50k
Location: Central/West End, South East London, South West London, West London, Surrey
Job type: Permanent
Contact: The Travel Recruitment Experts
Category: Marketing Jobs, Online Jobs, Tour Operator Jobs, Travel Executive Jobs, Travel Manager Jobs

Digital Marketing Manager – Travel - London - Up to £50,000

Our client is looking for an experienced and results-oriented Search Engine Marketing/Digital Specialist to take our web development efforts to the next level. The Digital Marketing Manager will report directly into the Head of Marketing and will be responsible for executing the digital strategy, working alongside the Marketing Campaign Manager. This role is well suited to an SEO/SEM expert with strong knowledge and a passion for online marketing as well as all things travel!

The key responsibilities for the Digital Marketing Manager – Travel position are:

  • Work with external developers to update and improve the performance of the website. Full responsibility for managing the website development agenda
  • Use Google Analytics to understand the behaviour flow of users throughout the site
  • Work with the SEO agency to manage all aspects of SEO including on and off page techniques, link building, technical SEO (crawl errors etc)
  • Work with the in-house content team to deliver SEO strategy
  • Optimise copy and landing pages for search marketing campaigns
  • Budget allocation as per planning, monitoring campaign costs & ensuring ROI

The key skills required for Digital Marketing Manager – Travel position are:

  • Ideally 5 years’ experience in a digital marketing position within a B2C environment
  • Experience of successfully working with and managing agencies
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Strong working knowledge of the latest SEO techniques and algorithm updates
  • Good knowledge of Google Webmaster Tools, Google Analytics and AdWords

To apply for the Digital Marketing Manager – Travel position please apply below with Travel Futures

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