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about 1 month ago
Travel Futures
Salary: Up to £35k plus benefits
Location: London, East London, North London, West London
Job type: Permanent
Contact: TheTravel Recruitment Experts
Category: IT Jobs, Marketing Jobs, Product Manager Jobs, Tour Operator Jobs, Travel Consultant Jobs

An ambitious and growing leading tourism provider are looking for an online digital maketing manager.  You will be working for a market leading travel company who are leaders in their field, who has online digital marketing at the heart of their future distribution strategy, where you will play a key role in their exciting plan.

 

As online marketing manager your aim will be to achieve customer acquisition and sales growth targets using PPC, SEO, affiliate network, display, email and promotional planning.  In addition you will oversee website content and optimise conversion

 

Other responsibilities as online digital marketing manager  include:

  • Giving analysis and on-going optimisation of all marketing channels.
  • Ongoing planning and implementation of calendar of customer acquisition activities.
  • Briefing product requirements to support campaigns
    • Management of affiliate network agency
    • Development of offline support for promotions – brand/media partnerships
    • Monthly reporting on the above
  • Working with editorial, design and development teams to brief creative and design requirement to support campaigns
  • Create copy  to support campaigns
  • Loading campaign assets onto the websites
  • Post campaign analysis

The successful Online Marketing Manager will be dynamic and energetic with solid experience in an online marketing role in a retail environment, with a strong understanding of PPC, SEO, email and social media.  You will have experience of Google Analytics, be an experienced CMS user.  You will be an excellent communicator with strong project management and orgianisational skills.  You will be lead from the front in both a strategic and tactical capacity, be results driven, and have the ability to multitask and work to deadlines.

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