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about 1 year ago
C & M Recruitment
Salary: £30000.00 - £45000.00 per annum + Company Benefits
Location: Northumberland, Tyne & Wear, Newcastle upon Tyne
Job type: Permanent
Contact: Simon Hurst-Grover
Sector: Marketing
Category: IT Jobs, Marketing Jobs, Online Jobs

PPC Manager

Newcastle area

£30,000-£45,000 (Dependent on experience)

A highly successful, well established Travel Company in the Newcastle area are looking for an experienced PPC/Paid Search Manager to join their growing business.

To be considered you must have a minimum 2 years experience managing large scale paid search campaigns.

Main Duties & Responsibilities include:

  • Managing, developing & executing strategy primarily for paid search and also for retargeting across display & social networks.
  • Utilizing & identifying technology or tools like bid management software or adwords scripts to drive overall performance & scaling activity.
  • Constantly looking for new opportunities within paid search & other channels to help drive performance. Identifying key tests, using a data-centric approach to inform decision making & scaling winners.
  • Continual optimization of paid search campaigns through on-going campaign refinement via search query analysis, adcopy testing & optimization etc.
  • Ownership of tracking & attribution across marketing channels to help inform budget and progress towards hitting targets/goals.
  • Creating & managing all reporting across channels for key KPIs. Feeding back weekly & monthly insights to senior management.
  • Providing thought leadership across paid search and digital marketing for the business.

Experience & Skills - Required

  • 2 to 3 years experience managing large scale paid search campaigns (either agency or client side).
  • Experience using bid management software like Marin, Kenshoo, Adobe Media Optimizer or Doubleclick Search to manage paid search campaigns.
  • Expert knowledge of Google Adwords & Bing Ads. Strong knowledge of Facebook Ads & programmatic display.
  • Expert use of Excel
  • Strong knowledge of Google Analytics
  • Knowledge of tracking & attribution technologies.
  • Analytical & data-driven individual
  • Excellent communication skills
  • Keeping up to date with industry trends, new technologies and processes.

Experience & Skills - Desirable

  • Experience of managing paid search campaigns within the travel sector
  • Experience of managing Facebook Ads or programmatic display across display exchanges.
  • Experience managing dynamic remarketing campaigns via Criteo / AdRoll / Google Display Network or other providers.
  • Google Adwords certification.
  • Google Analytics Individual Qualification
  • Experience using Adwords Scripts or VBA for campaign management & reporting.

To apply for this excellent PPC Manager role and join this successful Travel Company please call Simon on, or apply below

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C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit javascript:void(0);

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