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15 days ago
Prospects4CorporateTravel
Salary: Salary Up TO £34k
Location: London, South West London, West London, Kent, Bromley
Job type: Permanent
Contact: Mark Thompson
Category: Hospitality Jobs, Marketing Jobs, Online Jobs

Senior Digital Marketing Executive - Surrey - Salary Up To £34k

Prospects 4 Travel are seeking a Senior Digital Marketing Executive to develop and deliver a full digital marketing strategy on behalf of our client who a major events organiser.

Key responsibilities of the Senior Digital Marketing Executive are:

  • Increase online engagement and grow new audiences to hit specified targets and generate revenue
  • Campaign creation and management of digital acquisition channels including PPC, Display, Paid Social and affiliates
  • Management of digital retention channels, email marketing, organic social, SEO
  • Effectively segment data and build e-communications using a CRM system.
  • Management of multiple websites and management of CMS systems
  • Work with social media platforms, and use them to write appropriate content to increase engagement
  • Use online advertising channels such as PPC, Display, Facebook Ad Manager to benefit the business
  • Ensure SEO optimisation techniques are in place to help maximise organic rankings
  • Ensure conversion rate optimisation techniques are utilised and implemented
  • Continuous development of the digital customer journey to help increase conversion rate
  • Use Google Analytics, social media reporting and overall digital data to assess the impact of each campaign and the ROI.
  • Make recommendations regarding the contribution of different digital marketing channels
  • Co-Manage the digital marketing budget, to deliver best value and performance
  • Work with media agency to brief digital campaigns and understand their impact
  • Liaise closely with The Group Digital Manager to ensure a cohesive online strategy and affiliate marketing strategy

To apply for the Senior Digital Marketing Executive role, please click the link below or call Prospects4Corporate Travel on.

Alternatively apply online via our website javascript:void(0); where you can register your CV, get job alerts and see all of our current vacancies.

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