Travel Campaign Marketing Executive - London - up to 28k
Working with this large, reputable, worldwide tailor-made travel organization, to assist the Head of Marketing in the planning, management and deliverance of all campaign marketing activities.
Responsible for campaign management of key destination areas including the Middle East, Asia, Australia, North America, Indian Ocean, Africa and Caribbean monitoring their webpage performance, ensuring accurate, up to date content, images and rich media and identifying optimisation and improvement opportunities.
Responsible for briefing and delivery of all website updates on a weekly or monthly basis in line with and supporting live marketing campaigns or driving business promotion priorities.
Local Marketing store support.
Assisting with copy-writing promotional literature, brochures, direct mail and website copy.
Proof reading of marketing material, including brochures and direct mail.
Compiling, maintaining and reporting daily marketing statistics and results for offline and online marketing activity, back into management.
To assist with the development of the company’s social media strategy.
Competitor analysis – regular monitoring and reporting.
Person Specification: Essential Skills, Knowledge and Experience
Previous campaign marketing experience across all marketing channels
Strong consumer and product awareness
Good organisational and planning skills
Excellent written and verbal communication
The ability to work on multiple projects at one time
The ability to work under pressure and to deadlines
Good attention to detail and accuracy
Strong IT skills (Word, Excel, Powerpoint)
Good knowledge of marketing techniques
The ability to be a team player
Social media appreciation and skills